OUR STORY

Nutreats was created from a simple belief: our pets deserve the very best that nature can offer.

For over 60 years, our family-owned New Zealand business has been pioneering and perfecting natural supplements for people and their pets, sourcing premium ingredients from one of the purest regions in the world. Our purpose at Nutreats is clear — to help pets everywhere support their strength, vitality, and wellbeing through natural supplements and treats you can trust.

From Source to Supplement

We oversee the entire journey, from source to finished product.

We own or manage more than 40 Green-Lipped Mussel farms, giving us complete control over quality and integrity. With our own processing and freeze-drying facilities in both Havelock and Christchurch, we carefully preserve the natural goodness of every ingredient — producing Nutreats products with consistency, transparency and care.

Innovation with Integrity

Since 1961, we’ve invested in advanced extraction technologies that allow us to unlock the full potential of our raw ingredients. Our processes evolve continuously, keeping us at the forefront of natural supplement innovation — always guided by integrity and long-term thinking.

Mindful Sustainability

Sustainability is central to everything we do.

As a proud New Zealand company, we are committed to minimising our environmental impact and protecting the natural resources that make our products possible. Responsible sourcing, efficient processing, and respect for nature are embedded throughout our supply chain.

Family Values, Then and Now

Founded in 1961 by RJ Winters with a clear vision: to build a company grounded in family values, strong partnerships, integrity, and doing what’s right for the long term.

Those values remain at the heart of Nutreats today. They guide how we work, how we source, how we produce, and how we partner with our customers.